Success story Eddie Bauer & CRIF: Providing a platform for integrated identity, credit risk, and fraud prevention management

Success stories (B2B) E-Commerce Risk management B2B2C
: 18/04/2022

Eddie Bauer is a U.S. retail company for outdoor clothing founded in 1920. It has been present in the German market since 1998. From 1998 to 2008, the Otto-Gruppe was involved in the German subsidiary through its subsidiary Heine Versand . In [3]2008, former Heine CEO Werner Schulz took over all shares. [4] Eddie Bauer Germany was acquired by Eddie Bauer America in 2014 and has since been a 100% subsidiary again.

Eddie Bauer was looking for a provider that could offer an integrated risk and fraud solution in Germany and Austria.

A platform was provided for integrated identity, credit risk, and fraud prevention management for all countries with insecure payment methods in the Austrian and German webshops, supported by a dedicated project manager who oversaw the entire project across countries.

Thanks to CRIF’s solution, as well as regular exchanges and professional consulting, Eddie Bauer has been able to continuously improve the relevant KPIs in the application process since the beginning of the collaboration.