STRAUSS: Fits like a glove – the partnership between the cult brand and CRIF

Success stories Risk management B2B2C (B2B) E-Commerce
: 09/09/2024

STRAUSS is a German family-owned company from Biebergemünd that has undergone a remarkable transformation from traditional textile retail to an innovative fashion manufacturer, creating a new market with its cult brand. STRAUSS continuously reinvents itself and is now the leading and most well-known provider of workwear and equipment in Europe.

“We have been working with CRIF in the area of B2B2C Identity, Risk & Fraud in the DACH region for many years in a relationship based on trust, and we especially value the open and solution-oriented exchange on our topics with the CRIF project team. Expanding the solution to all our B2B countries in Europe now enables us to handle everything through a single interface thanks to full automation and real-time delivery. CRIF helps us reduce the manual effort in IT and in processing within the Risk & Fraud team, so we can focus on the important topics and decisions and are well positioned for further growth.”